Friday, October 31, 2008

Boras - At It Again (Pedro Alvarez)

This is a midnight tale, although not one to be confused with the ride of Paul Revere or Cinderella’s revelation. It’s about one man’s over-sized ego and the business of Major League Baseball.

The relationship between MLB and the players union is never easy. At best, it’s the equivalent of a boxing match, each man circling the other, eternally vigilant. Perhaps a better analogy would be a mating dance with a rattlesnake. Both sides are distrustful of the other, with good reason. Prior to 1995, the parties had eight work stoppages in 23 years. But with so much money in the game - an estimated $6.4 billion in revenue this year - the relationship during the past 15 years has been one of tolerance, the better to accommodate each party’s selfish financial interests.

Two years ago, the parties amended the Collective Bargaining Agreement to establish a new deadline for signing college and high school players taken in the June draft. Under the old deadline, teams had until players attended their first college class in the fall to sign their draft picks. Players who didn’t sign a contract would go into next year’s draft and the team would receive an additional draft pick the following year. The signing “deadline” wasn’t a deadline at all, with schools starting at different times and players enrolling in classes but failing to show up, negotiating all the while.

The new deadline set a firm date. Any player not signed by midnight on August 15 would go into next year’s draft. Turns out the “deadline” became the day agents initiated serious negotiations on behalf of their clients, thereby putting more pressure on clubs to up the ante or risk losing a future star.

Which brings us to this year’s draft. Vanderbilt third baseman Pedro Alvarez, the Pirates’ first-round pick and number two overall, was represented by none other than Scott Boras, the mega-agent who has been a thorn in the side of MLB for over two decades. When the clock struck midnight on August 15, the Pirates didn’t have an agreement with Alvarez. But the parties were so close that MLB, without notifying the union, granted an extension beyond the midnight deadline. By the early morning hours of the 16th, a verbal agreement had been reached: Alvarez would receive a $6 million signing bonus.

But Alvarez wasn’t the only player negotiating against the deadline. Prior to midnight, the Giants gave Florida State catcher Buster Posey, the number five overall pick in the draft, a $6.2 million bonus. When Boras found out that Posey’s bonus exceeded Alvarez’, he had Alvarez renege on the deal with the Pirates. Boras’ reasoning was simple: No way a number five pick (not represented by Boras) should receive more than the number two pick (represented by Boras). So Boras filed a complaint with the union, which in turn filed a grievance against MLB for violating the CBA.

Boras’ ego-driven attempt at revenge also jeopardized the contract of Kansas City Royals’ draftee Eric Hosmer, the third overall pick in the draft. MLB had granted Hosmer a 45-minute extension to the deadline before he eventually signed with the Royals for a $6 million bonus. Hosmer’s agent: None other than Scott Boras.

In the midst of the grievance hearing, MLB and the union began negotiating in earnest. Both sides had much to lose and little to gain from a long, drawn-out legal process that would further delay the careers of both Alvarez and Hosmer. The end result: Alvarez agreed to a contract with the Pirates for…a $6 million bonus, the same figure he had agreed to in August.

If Alvarez had signed in August, he could have been sent to the Minor Leagues, gaining valuable experience in the process. By starting his professional career in 2009, he may have cost himself a year on the other end, when he could be pulling down a salary in the $15-20 million range.

In the end, the Pirates got their man, albeit six weeks late, MLB promised to do what it had already agreed to do – adhere to the August 15 deadline, the union maintained the “integrity” of the CBA, and Boras did what he does best, represent his client’s interests, even when it isn’t necessarily in his client’s best interest.



Jordan Kobritz is a former attorney, CPA, and Minor League Baseball team owner. He is an Assistant Professor of Sport Management at Eastern New Mexico University, teaches the Business of Sports at the University of Wyoming, and is a contributing author to the Business of Sports Network. Jordan can be reached at jkobritz@mindspring.com.



Impact of the Economy on Sports

Teams and leagues are laying off employees. Sponsors are pulling back. Naming rights holders are going belly up. Where – and when – it will end is anyone’s guess.

Sports have traditionally been immune from downturns in the U.S. economy, but not this time. The meltdown in the financial markets has wreaked havoc across the sports business landscape. And, barring a sudden and miraculous economic turnaround, the worst is yet to come.

No sport seems to be immune, although not all teams in all sports have been affected. The Boston Red Sox, with the highest average ticket price in MLB, set an all time attendance record this year while extending their record streak of sellouts to 469. But MLB, despite record income of $6.4 billion this year, failed to set an attendance record for the first time in five years.

In the NFL, long considered the most successful U.S. sports property, Commissioner Roger Goodell took the unusual step of sending a memo to league employees warning of budget shortfalls. “We will all see and feel the effect in our travel, events, promotional spending and other areas,” said Goodell.

Not that the Dallas Cowboys and their fans will notice. The new stadium under construction in Arlington will generate obscene amounts of revenue for Jerry Jones and his ownership group. The Cowboys are selling Personal Seat Licenses for $2,000 to $150,000 per seat. If all the PSL’s are sold, the Cowboys will generate $735 million, according to the (Fort Worth) Star-Telegram. And that figure doesn’t include the price of game tickets. Although the Cowboys are privately funding the cost of their new facility, at a reported price tag of $1.1 billion, the financial risk appears to be minimal.

NBA Commissioner David Stern told the Associated Press, “Our revenue targets are still being met. But we know that there’s going to be enormous pressure on those targets in the next year or two, based on the country’s deteriorating economic circumstances.” At the same time, Stern said the league will eliminate 50 of the 800 jobs in the U.S. The league has already closed its Los Angeles office.

The NHL has been holding its own, with attendance and revenue increasing each of the past three years. But that may be a function of where the league started after a lockout wiped out the entire 2004-05 season. Despite the league’s rosy financial picture, it will still feel the effects of the economic downturn. A number of media outlets, beset by financial woes and layoffs, have announced cutbacks in coverage for the upcoming season.

Perhaps the sport that’s holding its collective breath is golf. Tournament sponsors have been dropping like flies at a pest control convention. Wachovia, sponsors of the PGA Tour Wachovia Championship, is being swallowed up. AIG, a major tour sponsor, may pull some of its advertising commitments in light of the federal government’s plans to take an 80% stake in the company. Merrill Lynch and Lehman Brothers, two financial services companies that have been heavily invested in golf, are gone. With ratings down an average of 36% since Tiger Woods last played a tournament, the sport is ill positioned to attract new sponsorships.

One of the biggest effects of the shaky economy on sports will be the availability of financing. Money for new stadiums and short-term capital needs alike may be difficult to come by. And anyone looking to purchase a team with OPM – other people’s money – as Sam Zell did when he took Tribune Co. and the Cubs private last year, will find the capital markets have all but dried up.

Despite all the negative financial news, sports are probably better positioned to weather the storm than virtually any other business. Most Americans would rather give up their first born than eliminate their sports fix. In response to the economic realities, costs will have to be reduced and prices may have to stabilize.

MLB Commissioner Bud Selig, speaking to the media prior to Game 3 of the NLDS in Milwaukee, sent a not so subtle message to baseball owners. In light of the uncertainty in the economy, said Selig, they shouldn’t “get too cocky” with ticket pricing. That’s a warning that should resonate throughout the sports world.




Jordan Kobritz is a former attorney, CPA, and Minor League Baseball team owner. He is an Assistant Professor of Sport Management at Eastern New Mexico University, teaches the Business of Sports at the University of Wyoming, and is a contributing author to the Business of Sports Network. Jordan can be reached at jkobritz@mindspring.com.





Economic Bailout Benefits NASCAR

What a great country.

In the midst of the worst economic meltdown since the Great Depression, Congress crafted a $700 billion bailout bill that, we were told, was designed to stem the bleeding in the financial markets and keep our 401K’s from morphing into 201K‘s.

But in keeping with political tradition, the bill that finally garnered enough support to become law included a number of provisions unrelated to Wall Street and our home mortgages. Buried deep in the fine print of the landmark legislation were provisions that benefited, among other special interest groups, the movie industry, toy-arrow manufacturers, and NASCAR. That’s right. Sports were front and center during deliberations that many lawmakers claimed were the most significant and difficult of their careers.

It would be nice to think the pork barrel provisions were what caused the House to reject the bill on its initial vote. But that would be too idealistic. In fact, the reverse is probably true: Lawmakers only came around to support the bill after it had been sufficiently larded up.

The tax break to NASCAR is estimated to be $140 million, which won’t make much of a dent in the $700 billion taxpayers are on the hook for. Technically, the legislation provides a two-year extension of a statute that allows motorsports racetracks to depreciate their investment at a faster rate, over seven years instead of 15. Track owners will have less taxable income in the early years, which will result in paying lower taxes. In theory, postponing taxes means more money is currently available for investment, which is how the provision was sold to lawmakers.

The biggest potential beneficiary of the bill appears to be International Speedway Corporation (ISC), owner of 12 tracks - including the Daytona International Speedway - that host 19 Sprint Cup races. An ISC spokesperson told USA TODAY the company has plans to spend $80-100 million on various tracks in each of the next two years on such things as lights, which would allow tracks to hold night races.

ISC, although a publicly traded corporation, is controlled by the France family which is also the company’s major shareholder. The Frances – both branches of the family – are billionaires. But, hey, even rich people need tax breaks. And politicians like nothing better than to sidle up to sports owners.

And who could blame NASCAR for bellying up to the trough? Times are tough throughout the sports world, and motorsports is no exception. NASCAR has had a rough year, and the signs don’t bode well for a quick turnaround. The high cost of gas – not to mention tickets – has resulted in thousands of empty seats at previously sold-out tracks. By some estimates, attendance at the October 5 Talladega race was 50,000 less than previous races at the famed track.

Sponsorships for car owners are becoming more difficult to obtain. At $20-30 million annually for a primary sponsorship, corporations are thinking twice about the benefits of motorsports as traveling billboards.

NASCAR’s biggest supporter, the automobile industry, has been one of the hardest hit segments of the economy. In an effort to stave off bankruptcy, General Motors is reputed to be engaged in merger discussions with Chrysler after being rebuffed by Ford last summer, according to The New York Times. Any consolidation of Detroit automakers will have negative implications for NASCAR.

Even Toyota, which entered Cup racing just last year, sent an ominous message to the motorsports industry. Toyota Racing Development President & GM Lee White recently told ESPN.com, “Our racing budgets are being reviewed and certainly are not being increased. A lot of our special racing projects are year to year, and those are under review.”

Given the bleak economic picture prevailing in motorsports, any help – even a handout from taxpayers – was welcome news at ISC corporate headquarters. Whether the accelerated depreciation rules will aid the failing economy is another matter.

They say you should never watch laws or sausages being made. Having been present for the birth of both, I’ll take the sausages. The initial view in both instances can lead to heartburn, but there’s less indigestion from eating a sausage than there is in the aftereffects of laws. And sausages definitely taste better at a sporting event.




Jordan Kobritz is a former attorney, CPA, and Minor League Baseball team owner. He is an Assistant Professor of Sport Management at Eastern New Mexico University, teaches the Business of Sports at the University of Wyoming, and is a contributing author to the Business of Sports Network. Jordan can be reached at jkobritz@mindspring.com.





Rays Fan's Support Doesn't Pass School Dress Code

If you ever wondered why the U.S. educational system is rated below that of many countries in the world, part of the blame may be attributed to the educated fools who run the system.

When 12-year-old Zachary Sharples showed up at Lincoln Middle School in Palmetto, Florida on the Monday before his favorite team was scheduled to take on the Boston Red Sox for the American League Championship, he was immediately hit with an in-school suspension for violating the dress code. His offense? Wearing a Mohawk in support of his heroes, the Tampa Bay Rays, who donned the stylish cut in the midst of their first winning season in franchise history.

Principal Curtis Davis had the good sense to refuse public comment, but the school dress code apparently banned “offensive hair.” Davis told Zachary that Mohawks, known in the Tampa Bay area as “Rayhawks,” violated school policy. “I had to go into something called camp,” Zach told The Tampa Tribune. “It was one room, the whole day and I couldn’t do anything. I just had to sit there.”

The courts have long justified school dress codes if they are directed at conduct that interferes with the learning environment or creates a potential safety issue in the classroom. Showing up for school naked or displaying gang paraphernalia on school property are obvious examples. But a Mohawk haircut, whose sole purpose is to support the area’s professional baseball team fighting for the pennant? Please.

Perhaps Curtis Davis is one reason why the Rays have had difficulty attracting fan support in the Tampa Bay area during their 11-year existence. While attendance in 2008 was up almost 400,000 over last year’s figure, the Rays still finished 26th out of 30 teams with an average of 22,259 fans per game.

True, the Rays play in a facility that is arguably the worst in professional sports. Tropicana Field has undergone two name changes and three renovations costing in excess of $100 million since it was constructed in 1990 for $130 million. While the current team owners and management have made every effort to make the facility fan friendly, “The Trop,” as it is not-so-affectionately known to locals, is reminiscent of the old saw about a pig: You can dress it up, but it’s still a pig.

In spite of sparse fan support, the Rays charged from the worst record in MLB last season to the second best record in the American League this year. With a host of young and talented players, the team is poised to be competitive for years to come.

During their break-out season, the players adopted the Mohawk look as a good luck charm. To show his support for the players, 54-year-old manager Joe Maddon embraced the look late in the season. Fortunately for the players and Maddon, neither MLB nor Rays’ management is as stuffy as the administration at Lincoln Middle School.

Here’s a suggestion for the Curtis Davis’ of the world: Spend your time and effort – not to mention our tax dollars – on educating the Zachary Sharples of this world instead of punishing them for “violations” of vague and irrelevant rules.

Why not turn youthful exuberance for a favorite sports team into a learning experience? Today’s students are woefully inept at the three R’s – reading, ‘riting and ‘rithmetic. Rather than sentencing Zach to a boring day of detention, why not assign a paper on the history of the Rays, which would require him to use his computer for something other than Facebook and downloading tunes? How about using math class for a study of player and team statistics?

Baseball is a perfect metaphor to teach students about American history, race relations, social history, business, culture and film. If that sounds too difficult, Davis could have challenged Zach and his classmates to improve their grades and agreed to get a Mohawk if they succeeded.

Any of the above actions – and many others like it – would have provided a positive learning experience to Zach and the entire student body at Lincoln Middle School. Instead, Principal Davis preferred to imitate the Grinch that stole Christmas. And the sports world – along with our educational system – is worse off for it.





Jordan Kobritz is a former attorney, CPA, and Minor League Baseball team owner. He is an Assistant Professor of Sport Management at Eastern New Mexico University, teaches the Business of Sports at the University of Wyoming, and is a contributing author to the Business of Sports Network. Jordan can be reached at jkobritz@mindspring.com.






Yankees and Cowboys Form Concessions Company

Two legendary sports franchises have teamed up to bring you the finest – and possibly, the most expensive – stadium cuisine in the country.

The New York Yankees and Dallas Cowboys, the two most recognizable brands in their respective sports, have formed a concessions company called – appropriately enough – Legends Hospitality Management (LHM) to operate the food, beverage and merchandise operations in their new stadiums. The new company also intends to compete with such industry stalwarts as Aramark, Sportservice, Centerplate and Levy’s for the concession rights to other ballparks and arenas around the country.

The Cowboys have operated their own concessions for 20 years, but concessions at Yankee Stadium have been operated by Centerplate, formerly Volume Services. The two teams will each own 34% of the new company with the remaining percentage shared by two investment banks, Goldman Sachs and CIC Partners LP

LHM was formed earlier this year but the “official” announcement came only after the company raised $100 million in debt last month. The company has been operating the concessions at the newly-named Steinbrenner Field, the Yankees’ spring training facility in Tampa and home to their Class A team in the Florida State League. According to Cowboys owner Jerry Jones, the company will assume responsibility for his team’s concessions operation immediately. Beginning next year, LHM will operate the concessions at the new football palace under construction in Irving, TX as well as the new Yankee Stadium in the Bronx.

Jones referred to the concessions operation as the “blood” of the new stadiums, both of which carry price tags in excess of a billion dollars. The teams intend to emphasize fan satisfaction, in terms of both quality and quicker service. The price of concession products wasn’t mentioned, but you can rest assured that, like the huge increase in ticket prices in both locations – the top seat in Yankee Stadium will fetch $2,500 per game and the Cowboys are selling Personal Seat Licenses for as much as $150,000, tickets not included – food and beverage prices will rise.

While you can debate Jones’ use of the word “blood” to describe the importance of concessions operations at the new stadiums, there’s no denying the financial impact concessions have on a sports team’s bottom line. Documents obtained by the NY Daily News show that the Yankees netted $65.3 million from their cut of concessions in 2007. While that sum may pale next to this year’s player payroll of $208 million, tell that to the average fan paying $5.75 for a box of Cracker Jack.

When teams use a third party vendor for concessions operations, their cut varies from 20-50% of gross sales, depending on the item and the location of sale (suite vs. stands). Keeping concessions in-house can easily add an additional 30-40% to the bottom line. And the team retains full control of the variety, quality and service of the operation, not to mention the marketing and sponsorship opportunities available with vendors.

Per caps also vary, depending on the sport, the weather, the location of the facility, opponent and time of year. The Sports Business Journal reported that Sportservice generated $39.55 per cap for this year’s Game 6 of the NBA Finals between the Celtics and Lakers at Boston’s TD Banknorth Garden. The figures set a record for the 13-year old arena. Meanwhile, when the teams played games 3, 4 & 5 at the Staples Center in lala land, the average per cap was $44.38. The message may be that fans on the left coast are more profligate than their brethren on the east coast.

Quality and variety of concessions vary from facility to facility. Although the staples – hot dogs, peanuts, popcorn and soda – are the biggest sellers, many concessionaires have added upscale menu items such as cedar-planked salmon in Seattle, roasted pork and provolone sandwiches in Philadelphia, and crab cake sandwiches in Baltimore.

The award for the most intriguing new concessions item for 2008 goes to the Sioux Falls Canaries of the Independent American Association. The team added the cleverly named “Fowl Balls” to their menu. If the name isn’t suggestive enough, the – allegedly – delectable item is actually deep-fried turkey testicles. A basket of eight sold for $3.

No word on whether Fowl Balls will make their debut in New York or Texas next season.


Jordan Kobritz is a former attorney, CPA, and Minor League Baseball team owner. He is an Assistant Professor of Sport Management at Eastern New Mexico University, teaches the Business of Sports at the University of Wyoming, and is a contributing author to the Business of Sports Network. Jordan can be reached at jkobritz@mindspring.com.